{"id":12656,"date":"2025-03-05T15:05:34","date_gmt":"2025-03-05T15:05:34","guid":{"rendered":"https:\/\/www.fokus-zukunft.com\/leistungspaket\/sustainability-communication-essentials\/"},"modified":"2025-05-31T10:45:00","modified_gmt":"2025-05-31T10:45:00","slug":"sustainability-communication-essentials","status":"publish","type":"leistungspaket","link":"https:\/\/www.fokus-zukunft.com\/en\/leistungspaket\/sustainability-communication-essentials\/","title":{"rendered":"Sustainability Communication Essentials"},"content":{"rendered":"
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Kommunikation & Nachhaltiger Wandel<\/p>\n

Sustainability Communication Essentials<\/span>
\nNachhaltigkeit verst\u00e4ndlich und \u00fcberzeugend kommunizieren<\/strong><\/h1>\n

Nachhaltigkeit erfolgreich umzusetzen bedeutet auch, sie wirkungsvoll zu kommunizieren. Doch wie k\u00f6nnen Sie Ihre Botschaften verst\u00e4ndlich vermitteln und Greenwashing vermeiden? Mit Sustainability Communication Essentials erhalten Sie eine kompakte Einf\u00fchrung in zielgerichtete, glaubw\u00fcrdige Nachhaltigkeitskommunikation. Wir analysieren Ihre aktuelle Kommunikation, zeigen Chancen & Risiken auf und geben Ihnen erste Impulse f\u00fcr eine effektive ESG-Kommunikation \u2013 intern und extern.<\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/section>

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Your advantages<\/span>
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  1. Quick orientation:<\/strong> the basics of sustainability communication explained simply and comprehensibly.<\/li>\n
  2. Avoid greenwashing:<\/strong> Clarity on dos & don’ts in ESG communication.
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  3. Initial strategic approaches:<\/strong> Concrete ideas for addressing employees, customers & business partners.<\/li>\n<\/ol>\n\n <\/div> <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n
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    Your path to credible brand communication<\/strong><\/h2>\n <\/div>\n <\/div>\n \n
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    Step 1<\/div>\n

    Impulse session (approx. 1-2 hours)<\/h3>\n

    An introduction to sustainability communication will give you an overview of its importance and success factors. We highlight typical challenges and greenwashing traps that companies should avoid and use best practices to show how successful companies communicate sustainability credibly. <\/p>\n \n \n <\/div>\n \n \n \n \n \n

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    Step 2<\/div>\n

    Quick check of your current communication (approx. 1-2 weeks, remote analysis)<\/h3>\n

    In a quick assessment, we analyze how your company currently communicates sustainability and identify initial opportunities and risks. The analysis provides a brief assessment of the greatest potential for improvement in your sustainability communication. <\/p>\n \n \n <\/div>\n \n \n \n \n \n

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    Step 3<\/div>\n

    Results workshop (approx. 1.5-2 hours)<\/h3>\n

    We present the results of the analysis and give you specific recommendations for action to sharpen your ESG communication. You will receive initial ideas for a comprehensible and credible communication strategy. Together, we will also discuss the next steps for a more in-depth and strategic alignment of your sustainability communication. <\/p>\n \n \n <\/div>\n \n \n \n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>

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    Frequently asked questions,<\/span>
    \nthat we answer<\/h2>\n\n <\/div>
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